National Sales Manager for Harrowden Turf, Chris Carr, recently gave a talk to delegates at the Nicenstripy annual conference in Great Yarmouth.
NicenStripey are a national garden maintenance company with branches throughout the UK. This year, the Company is celebrating 21 years in business.
As the company name suggests, they specialise in lawn care. As their workforce are all experienced landscapers they are also able to offer services such as
Chris Carr provided franchisees with an insight into the turf market and how it has changed over the last 20 years. Responding to changes in consumer demands turf growers have improved product quality. This is a result of scientific research, plant breeding and improved machinery. However, there are still considerable differences between turfgrass products. It is important that landscaping professionals are able to make the right choice of turf for each job they do.
Harrowden Turf has invested heavily in their online presence. The Internet allows Companies to advertise to a much wider audience and means that more and more customers are able to buy direct from the grower. This of course means that super-fresh turf can be delivered direct to site.
Franchisees found Chris’s presentation to be enlightening and more than justified the extra nicenstripy pay for quality turf rather that the “cheap” turf many of their competitors use to satisfy their customers.
Chris said “I have a great deal of respect for Nicenstripy. Their business philosophy of steady but sustainable growth, outstanding customer service and attention to detail is highly successful and stands them in good stead for the future.”